Home/Use Cases/Channel & Dealer Meet

Distributor-facing. Multi-language. AR-led. Engineered to move signed orders.

Pan-network dealer offsites with AR product configurators, gamified incentives, multi-city broadcast, regional-language delivery and channel-specific analytics. The brief is to motivate the network — and to capture the orders that follow.

200-1,500
Dealers per meet
3-8 languages
Regional delivery
Same-day
CRM hand-off
The brief

What buyers ask for in a Channel & Dealer Meet brief.

A typical Channel & Dealer Meet brief lands with these four asks. The operational stack gets engineered around them — every time.

01
Multi-language reach
Live captions and voice-over across 3-8 regional languages. Same agenda lands in tier-1 metros and tier-3 towns.
02
AR configurators
AR product walkarounds, configurators, virtual showrooms — booth-scale spec demos that survive multi-day continuous use.
03
Gamified incentives
Channel-specific incentive games, leaderboards, certification quizzes — engagement loops engineered for the dealer audience.
04
Same-day order capture
Order capture flows integrated with dealer-CRM hand-off same evening. Marketing-mix attribution for OEM dashboards.
The runbook

From brief to follow-up. The Channel & Dealer Meet runbook.

The lifecycle of a Channel & Dealer Meet engagement — from initial brief through the day-of moment to the post-event archive. This is what we run.

T-30
Plan
Network onboarding, language scoping, content build
Dealer-network database synced, regional-language scoping done, AR content built, gamification mechanics designed, regional ops briefed.
T-7
Pre-event
City-by-city setup, dry-runs
Multi-city setup, regional ops checks, language captions tested, AR demo dry-runs, dealer registration flows live.
Day 0
Live
Multi-city dealer broadcast
Live multi-city dealer broadcast, regional-language captions, gamified product training, certification quizzes, order capture integrated.
T+1
Follow-up
Order intelligence, certification, follow-on
Order intelligence delivered to OEM and dealer-CRM, certification badges issued, post-event dealer engagement scoring, follow-on incentive campaigns triggered.
Signature moments

The moments engineered into every Channel & Dealer Meet.

Two moments that distinguish a Zlicc-built Channel & Dealer Meet from a generic one — and what the production stack does to make them land.

Moment 01
AR configurator

Hands-on product demos at dealer scale.

AR configurators and VR test drives that work the same way in 8 regional languages and across 12 venue conditions. Dealers who try the product are 3-4× more likely to commit to inventory than dealers who only see the keynote.

Moment 02
Certification & training

Training that becomes a dealer accreditation.

Gamified product-knowledge quizzes, certification badges issued live, leaderboards by region, OEM dashboards updated in real time. Dealers leave certified — and the OEM has data on which regions need follow-up.

Sample agenda

A representative Channel & Dealer Meet agenda.

Hour-by-hour, with the Zlicc components that fire at each step. Highlighted rows mark the signature moments. Real engagements adapt the structure to client constraints — but the spine looks like this.

09:30
Dealer registration
Multi-city registration, regional ops live, language packs assigned
Sync
10:30
OEM keynote
Multi-city simultaneous broadcast, 8-language live captions
LiveAI
12:00
Product walkthroughs
AR configurators and VR demos, hands-on stations live
XR
13:30
Lunch & network
Regional networking match-making, sponsor-tagged engagement
SyncPulse
15:00
Certification quiz
Gamified product-knowledge quiz, regional leaderboards live, certification fired
Pulse
16:30
Order capture
Order capture flows integrated, dealer-CRM hand-off triggered same evening
Sync
17:30
Awards & close
Top-dealer recognition, regional leaderboards published, follow-on campaign triggered
Pulse
Other formats

Open another format playbook.

Each format runs a different stack and a different runbook. Open another playbook to see how Channel & Dealer Meet compares.

Brief Zlicc

Run a Channel & Dealer Meet brief past us.

Tell us the room, the audience and the outcome. We'll come back with a stack, a runbook and a quote within 5 working days.

Open a Channel & Dealer Meet brief